
Audi reveals R26 livery in spectacular Berlin launch
Audi has officially launched its first Formula 1 car, the R26, in Berlin. The team, featuring Hulkenberg and Bortoleto, aims for titles by 2030 with a fully integrated works approach.
Audi has officially pulled the covers off its first-ever Formula 1 car, the R26, at a high-profile event in Berlin. The launch marks the German manufacturer's full entry into the grid as a works team for the 2026 season, showcasing a striking black, silver, and red livery that defines their new visual identity.
Why it matters:
Audi isn't just entering F1 to participate; they are positioning themselves as a long-term powerhouse. With a target of fighting for the World Championship by 2030, the brand is leveraging its massive resources and "Vorsprung durch Technik" philosophy to challenge established giants like Red Bull, Ferrari, and Mercedes.
The details:
- The Reveal: Held at Kraftwerk Berlin, the event transformed a historic power station into an immersive showcase with a symphony orchestra and rap performances, emphasizing the theme "we start because we dare."
- The Car: The R26 sports a Titanium finish, exposed carbon fiber, and Lava Red accents. It will be powered by Audi's first-ever in-house developed Formula 1 power unit.
- Leadership: CEO Gernot Dollner and Team Principal Jonathan Wheatley emphasized that while the journey is long, the ambition is to become "the most successful Formula 1 team in history."
- Integration: Mattia Binotto highlighted the advantage of being a full works team, controlling everything from the engine block to the front wing across facilities in Neuburg, Hinwil, and Bicester.
- Driver Lineup: Nico Hulkenberg and Gabriel Bortoleto lead the charge, with Hulkenberg noting the "profound seriousness" of the project compared to other ambitious entries.
What's next:
The team has already completed a filming day in Barcelona and will join a private test next week before the car hits the track for pre-season testing in Bahrain in February.