Cadillac unveils bold asymmetrical livery for 2026 F1 debut
Cadillac has launched its 2026 F1 car with a bold, asymmetrical black-and-white livery, marking General Motors' grand entry into the sport with Ferrari power and an experienced driver duo of Perez and Bottas.
Cadillac has revealed a striking and unconventional asymmetrical livery for its debut Formula 1 season in 2026, partnering with Ferrari for power units and fielding an experienced driver lineup of Sergio Perez and Valtteri Bottas. The design, launched during a Super Bowl commercial, breaks from traditional symmetrical paint schemes and sets a bold visual identity for General Motors' flagship entry into the pinnacle of motorsport.
Why it matters:
The entry of a major American automotive brand like Cadillac, backed by General Motors, represents a significant shift in F1's commercial and competitive landscape, capitalizing on the sport's growing popularity in the United States. An aggressive and memorable visual identity is crucial for a new team to establish its brand from the outset, and this unconventional livery immediately differentiates Cadillac from the established grid.
The details:
- The livery features a dramatic split design, with one side of the car predominantly black and the other side predominantly white, a stark departure from the symmetrical liveries typically seen in F1.
- The team is a technical collaboration, with Cadillac building the chassis and Ferrari supplying the power units for the 2026 season.
- The driver pairing brings vast experience: Sergio Perez, a multiple Grand Prix winner, and Valtteri Bottas, a veteran of over 200 races.
- AI company TWG is featured as the naming rights partner on the car's sidepods.
- The launch was executed via a high-profile space-themed advertisement titled "The Mission Begins" during the Super Bowl, signaling a major marketing push.
What's next:
The team has already begun its on-track program, having conducted a shakedown at the Circuit de Barcelona-Catalunya in Spain with a special testing livery. The focus now shifts to the official pre-season tests in Bahrain, with sessions scheduled for February 11-13 and February 18-20, where the car's performance and reliability will face their first real scrutiny ahead of the season opener.