Ferrari Leads F1 Team Valuations Despite On-Track Challenges
Ferrari remains the most valuable F1 team at $6.4 billion, according to Sportico, despite recent performance challenges. Mercedes follows closely at $5.88 billion, while McLaren is third. The report highlights the strong financial health and increasing valuations across all F1 teams, with even Haas valued at $1.68 billion, reflecting the sport's growing global appeal and investment potential.
Despite recent struggles on the Formula 1 track, Ferrari has maintained its position as the sport's most valuable team, according to a new ranking by Sportico. This highlights the enduring power of the Ferrari brand, transcending current performance.
Why it matters:
Ferrari's consistent valuation at the top, even when not dominating races, underscores the unique brand equity and historical significance it holds in global motorsport. For investors and sponsors, this demonstrates a remarkable stability and long-term appeal that few other sports franchises can match, making it a lucrative asset regardless of championship outcomes in a given season.
The Details:
- Top Valuation: Ferrari is valued at an impressive $6.4 billion. Last year, the team generated $725 million in revenue and $152 million in operating profit, showcasing its robust financial health.
- Mercedes Close Second: Mercedes follows with a valuation of $5.88 billion, reporting higher revenue of $812 million and operating profit of $205 million in 2024, indicating slightly better financial margins than Ferrari.
- Podium Finish: McLaren secures third place with a valuation of $4.73 billion, having brought in $677 million in revenue and $74 million in operating profit.
- The Full Spectrum: Even the tenth-ranked team, Haas F1 Team, boasts a substantial valuation of $1.68 billion, highlighting the overall financial growth and health of the F1 ecosystem.
By the numbers:
| Rank | Team | 2025 Valuation | 2024 Revenue | 2024 Operating Profit | |---|---|---|---|---| | 1 | Ferrari | $6.4 billion | $725 million | $152 million | | 2 | Mercedes | $5.88 billion | $812 million | $205 million | | 3 | McLaren | $4.73 billion | $677 million | $74 million | | 4 | Red Bull Racing | $4.32 billion | $628 million | $27 million | | 5 | Aston Martin | $3 billion | $372 million | -$12 million | | 6 | Alpine | $2.14 billion | $255 million | -$35 million | | 7 | Williams | $2.08 billion | $305 million | -$13 million | | 8 | Racing Bulls | $2.05 billion | $274 million | $3.9 million | | 9 | Kick Sauber | $1.88 billion | $243 million | $14 million | | 10 | Haas F1 Team | $1.68 billion | $209 million | $9.6 million |
The big picture:
Formula 1 has seen a dramatic increase in team valuations across the board, driven by growing global viewership, increased sponsorship, and the sport's popular 'Drive to Survive' series. The financial stability and profitability of even the smaller teams, like Haas, demonstrate a healthy and expanding market for F1 franchises. This trend reflects F1's successful transition into a major global entertainment product, attracting significant investment and fostering intense competition both on and off the track.
What's next:
With Toto Wolff reportedly nearing a partial stake sale in Mercedes that could value the team at $6 billion, the competitive landscape for team valuations continues to heat up. This indicates that F1 teams are increasingly seen as prime investment opportunities, potentially driving valuations even higher in the coming years. The ongoing financial health of the sport ensures continued investment in technology and talent, promising an exciting future for F1 fans and stakeholders alike.