Haas F1 Names Castore as Official Kit Partner for 2026 TGR Rebrand

The Haas F1 Team has secured a new official kit and retail partnership with British sportswear brand Castore, effective from the 2026 season. This move coincides with a significant rebrand for the American team, which will compete as the TGR Haas F1 Team following its expanded technical partnership with Toyota Gazoo Racing. The collaboration aims to elevate the team's merchandise and apparel offerings for both drivers and fans.

Why it matters:

For a team like Haas, securing a high-profile partner like Castore and deepening its ties with a giant like Toyota signals a clear step up in ambition and resources. This dual move provides commercial stability through a global retail brand and technical credibility through a world-class manufacturer, potentially positioning Haas to be more competitive in the new 2026 regulations era.

The details:

• Castore's Role: The British brand will be responsible for all team performance apparel, from race suits to fanwear, aiming to provide a "first-class retail experience."
• Growing F1 Portfolio: Castore is rapidly becoming a major player in F1 fashion, already partnering with McLaren (since 2022), Red Bull (since 2023), and most recently, Alpine.
• The TGR Rebrand: The team will officially be known as "TGR Haas F1 Team" in 2026, with Toyota Gazoo Racing taking over as the title sponsor from MoneyGram. This formalizes the technical collaboration that began in 2024.

What's next:

As Haas prepares for the 2026 season and its new set of technical regulations, these partnerships lay a crucial foundation. The team will look to leverage Toyota's engineering prowess and Castore's commercial reach to build a more competitive package. All eyes will be on the TGR Haas F1 Team to see if this ambitious new chapter translates into improved on-track results.