Mercedes-AMG F1 Unveils New Las Vegas Collection with Adidas as Russell Nears 150th Start
Mercedes-AMG F1 has launched a new Las Vegas Collection with Adidas, featuring apparel in signature teal and burgundy. The release coincides with the team's return to Las Vegas, where they secured a dominant 1-2 victory last year, and marks George Russell's 150th F1 start. With a fresh driver lineup, Mercedes aims to defend its second place in the Constructors' Championship against Red Bull.
The Mercedes-AMG Petronas Formula 1 Team has launched an exclusive Las Vegas Collection with Adidas, celebrating the upcoming Grand Prix on the iconic Strip. The new apparel range arrives as the team returns to defend its 2024 Las Vegas victory and marks George Russell's 150th F1 start.
Why it matters:
Mercedes' new Las Vegas collection highlights a successful chapter in their 2024 season and aims to build fan engagement ahead of a crucial race weekend. Beyond merchandise, the event will also celebrate George Russell's significant career milestone, as he takes on the team leadership role following Lewis Hamilton's departure, all while battling to secure second place in the Constructors' standings against Red Bull.
The Details:
- New Apparel Range: The collection, available through the team's official online store, includes a special-edition black cap for George Russell, Petronas teal Las Vegas trucker and snapback caps, graphic T-shirts, track tops, and sweatshirts.
- Color Palette: The range continues Mercedes' established color scheme but incorporates a strong emphasis on burgundy alongside the signature teal.
- 2024 Las Vegas Success: Mercedes secured a dominant 1-2 finish at the 2024 Las Vegas Grand Prix, with George Russell converting pole position into a win, followed by then-teammate Lewis Hamilton.
- This race was a highlight of Mercedes' 2024 campaign, with the W15 car performing exceptionally well in cooler temperatures and managing tires effectively on the low-grip asphalt.
- George Russell's Milestone: This year's Las Vegas GP will coincide with Russell's 150th Formula 1 race start, a significant career achievement.
- Team Dynamics: With Lewis Hamilton's move to Ferrari, Russell now leads the team alongside rookie Kimi Antonelli. The duo is currently fighting to maintain second place in the Constructors' standings, holding a 32-point lead over Red Bull with only three rounds remaining.
- Adidas' Perspective: Michael Batz, Motorsport Category GM at Adidas, emphasized that the collection is "inspired by the fun and color that the city has to offer," blending "nostalgic design codes with the joyous chaos of the race weekend and the rich sporting culture of the U.S."
The big picture:
Last year's Las Vegas Grand Prix was a standout performance for Mercedes, showcasing the W15's strengths in specific conditions. This year, the team faces different expectations and pressures, particularly with a new driver lineup and the challenge of fending off Red Bull for second in the championship. The launch of this collection serves as both a celebration of past success and a rallying point for fans ahead of a critical race in the 2024 season's closing stages.
What's next:
The Mercedes-AMG F1 team will focus on maintaining its lead over Red Bull in the Constructors' Championship in the final three rounds of the season, starting with Las Vegas. The team hopes the new apparel collection will engage fans and add to the excitement surrounding Russell's 150th race start, as they aim for another strong performance on the Strip.