Red Bull Unveils New Logo, Sparking 2026 Livery Hopes

Red Bull Racing has unveiled a new team logo for the 2026 season, bringing back a white outline not seen since 2015. The subtle change has ignited widespread speculation that the team is preparing to ditch its long-standing matte blue livery for a new look. This rebrand comes as Red Bull enters a pivotal new era with its own RBPT-Ford power unit following the end of its championship-winning partnership with Honda.

Why it matters:

A new livery would signify a fresh start for Red Bull after a disappointing 2025 season where they lost both titles to McLaren. Fulfilling Max Verstappen's public desire for a "shiny" color scheme could also be a morale booster for the team's four-time champion. More broadly, the visual change marks the beginning of the high-stakes Ford partnership and the team's ambitious venture into building its own power units from scratch.

The details:

• The updated logo features a white outline around the "Red Bull" text, a design element last used during the Sebastian Vettel dominance years.
• The change has led fans to hope for a return to the "shiny" dark blue, red, and white livery from that era, moving away from the matte blue used since 2016.
• Verstappen's Influence: Max Verstappen explicitly called for a livery change at the end of 2024, stating on the team's podcast that he liked the "shiny colour" of the older cars and that it would be "nice to spice it up a little bit."
• The official 2026 liveries for both Red Bull and Racing Bulls will be revealed at a Ford launch event in Detroit on January 15.

What's next:

All eyes will be on Detroit on January 15 to see if Red Bull's new look matches the speculation. Beyond the aesthetics, the true test for the team will be the performance of the RB22 and its in-house RBPT-Ford power unit, as they aim to reclaim the championship crown from McLaren in a brand new regulatory era.