Audi Unveils First F1 Team Kit Following Sauber Takeover
Audi reveals its 2026 team kit, the first since taking over Sauber. Designed with adidas and Revolut, the monochromatic gear features subtle red accents and will launch in Berlin.
Audi has officially pulled the covers off its 2026 team kit, marking the first visual step in its transformation of the Sauber operation into a full-fledged factory outfit. Partnering with title sponsor Revolut and apparel giant adidas, the German manufacturer introduced a sleek, monochromatic aesthetic that prioritizes utility and brand identity ahead of its highly anticipated entry into the grid.
Why it matters:
This unveiling is more than just a fashion statement; it represents the tangible realization of Audi's ambitious Formula 1 project. As the team prepares to shed the Sauber name and identity, establishing a distinct visual brand is crucial for signaling its intent to compete at the highest level. The collaboration with top-tier partners like adidas and Revolut also underscores the commercial power the brand brings to the sport.
The Details:
- Design Philosophy: The kit utilizes a monochromatic base palette featuring utility black, charcoal, and graphite, accented with subtle red highlights that mirror Audi’s road car branding.
- Driver Gear: Nico Hulkenberg and Gabriel Bortoleto will sport collarless jerseys featuring adidas’ signature three stripes on the shoulders, with red line highlights on the sleeves and inner neckline.
- Team Specifics: Mechanics will be outfitted in heavy-duty utility colors, while engineers will wear close-to-body cut tees paired with oversized puffers and jackets for a modern, technical look.
- Footwear: The collection includes bespoke ADIZERO EVO SL shoes, maintaining the red and grey color scheme to complete the ensemble.
- Driver Feedback: Hulkenberg emphasized the significance of representing "two leading icons," while Bortoleto highlighted the importance of technical tailoring for performance needs.
What's next:
The full teamwear collection will make its official debut in Berlin on January 20 during the team's launch event. This presentation will serve as the public's first comprehensive look at the new Audi Revolut Formula 1 Team livery and identity before the 2026 season kicks off.